Boutique Memory Care · San Francisco
Thoughtful care, rooted in the life already being lived.
Illuminate Memory provides personalized non-medical home care for older adults and people living with dementia or changes in memory — helping clients remain connected to home, routine, independence, and meaningful daily life.
Care designed around a person, not a checklist.
Every home has its own rhythm. We build support around the routines someone already keeps, the preferences they hold, the relationships that matter, and the independence they want to protect — then adjust as everyday needs change.
Dignity
Support offered with respect for privacy, history, preference, and pace.
Autonomy
Choice stays with the client. We assist rather than take over.
Familiarity
Care built inside existing routines, rooms, rituals, and relationships.
Connection
Real relationship and attentive presence, within professional boundaries.
Support for the rhythms of everyday life.
Memory & Dementia Support
Familiar routines, calm cues, and respectful day-to-day support.
Companionship & Meaningful Engagement
Conversation, music, photographs, hobbies, and time outdoors.
Personal Care & Daily Routines
Respectful assistance with everyday activities within the service plan.
Meals & Household Support
Meal preparation, groceries, light housekeeping, and household rhythm.
Walks, Outings & Errands
Neighborhood walks, errands, and accompaniment through the day.
Individualized Home Care Plans
Non-medical plans shaped around needs, preferences, and routines.
Injury & Surgery Recovery
Thoughtful non-medical recovery support at home, for adults of all ages.
Memory care begins with knowing the person.
Memory changes may affect how someone moves through the day, but they do not erase identity, preference, humor, history, relationships, or belonging. Our approach begins with the person — then builds support around familiarity, routine, meaningful engagement, and everyday life.
Home care should still feel like home.
Our care is one-on-one and relationship-centered. A caregiver is present with one person at a time, working inside that person's own home, pace, and preferences rather than a facility schedule.
Over time, that consistency becomes the work itself: knowing how someone takes their coffee, which chair they prefer in the afternoon, which stories they like to return to, and when a quieter presence is more helpful than conversation.
A thoughtful beginning.
01
Conversation
We start by listening — to what is changing and what would help.
02
Learn the Person
Routines, history, preferences, relationships, and the shape of a good day.
03
Create an Individualized Service Plan
A practical non-medical plan for daily support at home.
04
Thoughtful Caregiver Matching
Matching for experience, availability, communication style, and fit.
Meet the Founder
Amelia Hanley
Amelia Hanley founded Illuminate Memory after several years of individualized elder and memory-care work in San Francisco. She studied psychology at the University of San Francisco and received dementia-care training through the Institute on Aging. Her approach emphasizes attentive observation, relationship-centered caregiving, practical care planning, and respect for each client's autonomy and individual life.
Begin with a conversation.
Tell us a little about what is changing, what support you're looking for, and what would make everyday life feel more manageable.
Interested in meaningful one-on-one care work?
Join Our Care Team